Secrets Of An Internet Marketing Newbie - Or How I Fell On My Face Trying To Get RICH

A Cautionary Tale for the Internet Marketingyes. The most expensive one. Way in the beginning
NewbieIn an attempt to set up our Internetwhen I was still trying to sell junk on my cookie
marketing web sites, we've probably all done somecutter web site, a very savvy salesman sold me on a
brainless things. Well, I've done all of them. I've beenprogram that for $6,000+ would make me an expert
so incredibly gullible, my pocketbook is empty and I'min everything. They had people who, over the
sure I've contributed many a laugh to the Internettelephone, would show me how to build a web site,
"experts." Since I've done just about everythingpeople who would show me how to get myself on a
wrong, I want to share my story with other newbiessearch engine, people who would help me write copy,
who are looking for a fast way to get RICH with apeople who would help me get RICH!!! Believe it or
web site.Rich. Ha! What a wonderful illusion of ournot, I took money out of my IRA to buy this
dream house on the lake, a BMW, Lexus and maybeprogram.It started well. My tutor called at the very
a Model T in a six-car garage, month-long vacations intime we had set the appointment. I thought that
far-off lands where you can be served cold, saltywas a good sign. No one had told me, though, that I
drinks with a little umbrella and spend only 20 minutesneeded to do homework before the call. In half an
of work every week - and all of this comes with thehour, I was supposed to tell her what products I
fulfillment of our greatest fantasy: telling ourwanted to sell, what I wanted to say about them,
corporate boss to "shove it."It didn't take me long tohow I was going to price them, how many pages I
realize that life can be a stinker. I really didn't havewanted on the site, etc. Since I only got six calls with
dreams of getting rich as my long-time ambition wasmy tutor at half an hour each, 1/5 of the time was
only to work from home. Since I'm in my 60's, hey, Ialready wasted. However, I thought, okay, I should
deserve to take it easy after so many years of thehave been ready. If I want to sell something, I should
Fortune 500 dog-eat-dog world, right? So I said toknow what the heck I want to sell!By the second
myself, "Ann O, , what are you going to do?"Everycall, I had everything in place. Here are the products;
Get RICH Deal in the BookIn the beginning, I lookedhere are the prices. Then more questions arose:
into several "get RICH" ventures. I was just lookingWhere are you going to get them? How are you
for a system to get some dandy money in a verygoing to ship them? Do you want a shopping basket?
short time. I subscribed to every free or cheapA merchant account? For $6,000, I thought THEY
newsletter I heard about. Most of them have enticingmight supply me with some of these answers, but I
ads for new business possibilities. When you get yourhad to figure out the whole plan.I needed a drop
name on the Internet "work at home" lists, you alsoshipper. Where do I find those? "Look on the
get deluged with snail mail ventures too and some ofInternet," she said. Okay, I looked on the Internet
them are so absurd even I didn't fall for them! Areand found some middlemen who would sell me
they still trying to get people to stuff envelopes?Anproducts on a drop ship basis, but I would only make
early opportunity that came along was selling webabout 5 to 10% profit on the purchases, which isn't
sites, but what did I know about web sites? I onlygoing to get me RICH. Adding in the costs of doing
knew that you clicked on some buttons andbusiness, breakage, exceptional customer service,
information appeared. So that wasn't a good idea.etc., would leave me owing myself money.The rest
Another prospect was buying real estate without anyof the phone sessions were cast of the same mold
money. Wow. How do you do that? I read all of thatas the first couple of calls. I learned very little other
stuff, but not being a rocket scientist, I couldn'tthan that the people at this company were curt,
understand it. Okay, I'm not doing this right. Let's tryrude, and obviously not interested in my little
something else.There are many testimonials frombusiness-to-be. The other sessions I managed to get
Internet marketers who are becoming RICH! Theythrough weren't productive, as you had to start with
have all the money they want, so why are theya viable web site (which never did get built) before
hawking information? So my goal became to searchyou could design anything else and I wasn't able to
out the kind of opportunity that would lead to mymanage that. About $5,000 of that $6,000 went
own enviable testimonial success story - and thedown the drain.Eventually I did find a company (Drop
search was on.The Clicks and Clacks of theShip Source Directory) with a list of real
All-Inclusive Web SiteLo and behold, THE big onehonest-to-goodness drop shippers. They are
came along - a complete cookie cutter web site withabsolutely superior, a delight to work with, and
products and a shopping cart and a very simple wayextremely reasonable in price. And the manufacturers
to change the web site as I saw fit. So I anted upare first class too, offering great profits, flexibility,
many dollars and voila! I had my own web site andand support.The Ups and Downlines of Multi-Level
products and everything else I needed to get RICH.MarketingI still wasn't done with my goofball
Pretty soon all of my friends and family knew aboutattempts at getting RICH!!! Okay, let's look into
it and were anxious to help me out by buyingmulti-level marketing (MLM); that seems to be the
something.Unfortunately, almost all of themway to go. I overlooked the little detail that this was
apologized, and said they just couldn't justify buyingkind of like a pyramid scheme. If a real company with
anything. because the products were so cheesy. Onea name, address and phone number is doing it,
friend did opt to buy two items, but as soon as histhough, it must be okay. However, I still had that
name, address, credit card number, etc. werenagging feeling I was getting into something a little
submitted, up popped that awful message, "Sorry,shady.The industry sold a service that would be of
this item is backordered; you will receive it soon."I hittremendous value to many Americans, and I was
the first big concrete wall when it occurred to meanxious to get the word out to those who needed it.
that I'd best go find some other customers. I had noThis company, however, was far more interested in
idea how to do that. I barely knew what a searchluring other recruiters into the business than selling
engine was and didn't know how to get onto one. Itheir product. As a result, I learned virtually nothing
knew I could always send to an email list. Of course,about the product and far too much about growing
by this time I had heard all about spam and decided Imy downline.We did have telephone coaching
didn't want to be thrown in jail, so that plan didn'tseminars and could ask questions of our "mentors"
even warm up.Okay, I would buy some lists. Manyanytime we wanted - but not about the product.
web sites out there offer opt-in email lists that areJust the downline. I never was able to get any
so refined that they give you people who areanswers orally or in writing, and the few times I did
interested in white lilacs grown in Nebraska in thetry to cold call a prospect, I broke out in a sweat.
winter on a window sill! Wow! Of course, the cost ofThat little undertaking cost me a couple of hundred
these lists isThat brainchild didn't last long. I ended updollars.Where There's Will, There's Pay!After all the
buying just 5,000 plain Jane addresses for way toodumb things I did, I finally wised up, did the right kind
much money, authored what I thought was a greatof research and found there are several exceptionally
sales letter, and sent the e-mails out. I got agood people who are willing to be teachers for those
purchase from two people for a total of $37.All ofwho are trying to succeed. For me, finding them was
the "experts" recommend sending the same emaila trial and error experience, but several names
three or four times because the first and secondsurfaced: Shawn Casey, Dan Kennedy, Cory Rudl,
time, no one pays attention. So I did that and got soYanik Silver, John Reese and Tom Hua, and my
many unsubscribe orders that it took me the betterapologies for not remembering the rest. Doing it the
part of two days to erase them from my list. TalkRIGHT way though is NOT easy, and you won't get
about spam!Don't Judge an e-Book Deal by Itsrich quick. You're NOT going to sell stuff in he first
CoverI jumped right into another one. I was going toten minutes. If you don't feel like waiting, though,
sell an e-book. It didn't cost me anything but thethere are pre-built sites that offer products or
rights to resell it, and I got the book and a one-pagee-books.There are many steps you have to take,
web site that was very nicely done. From there on, itand these experienced internet marketers can guide
would be pure profit!Then again, I forgot that I hadyou. You have to build a good reputation, you have
to get people to visit the site and I still didn't knowto KEEP the good reputation, you have to build a
how to do that - or couldn't afford to get the lists.solid customer base, and you have to KEEP the
So there my web site sat. And sat. And stillcustomer base. You do this by constantly testing the
sits.Another Work at Home SchemeAnothermarket, providing exceptional customer service and
opportunity looked particularly rewarding. All you hadbeing willing to spend (and lose) a little money. By
to do was contact businesses to see if they had anyworking with them, you'll be doing it right. Bear in
unwanted product they were looking to get rid of.mind that 95% of Internet businesses fail. Remember
Maybe they were going belly up; maybe theythe dot com debacle of the 90's?After all these
manufactured too many widgets and couldn't sellfailures, and after doing the research I should have
them all.So all I had to do was find these guys withdone in the first place, I found a company, Global
the extra product and offer them a price for theireBusiness Technologies (GET), that is willing to build
merchandise. If they agreed, the liquidation companymy web site, provide the necessary marketing,
would find a seller and take the product off theircritique the products I want to offer, suggest
hands. The company (for a hefty price) provides yourevisions in the prices I want to charge, get me on
with a directory of businesses in all 52 states. Sothe search engines in a very good position, and
what more did I need? Easy huh? And I could getgenerally help me succeed. These services are not
RICH!!!After making countless phone calls and mailinginexpensive but they're worth the time, money and
2,500 tantalizing postcards to these businesses, Iinvolvement.My site should be up soon, and I'm
managed to put together one deal for a popularlooking forward to getting RICH!!! No, I won't get rich,
product. This deal should have netted me aboutbut at least I'll have some income besides my Social
$20,000. All bases were covered, the price was right,Security, and I'll certainly make more money than an
etc., etc. Well, don't you know the liquidation8 to 5 job. GET's services are not cheap, but I don't
company said they couldn't find a buyer? Uh huh.So Iwant to forget that extremely important fact of life:
figured I spent almost $500 buying this directory,there are no free lunches. There are no get RICH
several hundred dollars in printing supplies for thequick deals either.My success will enhance GET's
postcards, $600 in stamps, untold hours in designingreputation, and I can't wait to write my testimonial.
the postcards and printing, hand stamping, and mailingAnd when you see me, you'll know I'm for real.by
out the cards. There were a number of otherAnn O. NimusJuliana Johnson and Ann O. Nimus are
problems with this company, but that's enough aboutnewbies to internet marketing but are trying their
them. So. I'm still not getting rich.The Ins and Outs ofdarndest to be superstars.
Internet MarketingWhat else did I do wrong? Oh,exquisite gifts at unbeatable prices.