| This modified quote from Richard Bach's book | | | | it just like you were going to any other job. Learn |
| Illusions (one of my favorites) made a lot of sense | | | | about marketing, presentation and any skill that can |
| to me. Would you consider yourself an observant | | | | be applied to your business. 96% of all home |
| person? Are you able to recognize hazards before | | | | business owners fail because the person who |
| they become significant? Your perspective enables | | | | recruited them made it look easy- its' not. |
| you to do these things and can be a determining | | | | - "Image Is Everything" - Author unknown. How you |
| factor in how successful you are. Here are some | | | | are seen by your customers and prospects is |
| things to consider to keep your perspective where it | | | | important. Be a leader- show others why they should |
| should be: | | | | follow you without telling them to follow you. Your |
| - General Patton had a great saying- "When | | | | success is determined by the success of the people |
| everyone is thinking the same, no one is thinking!" | | | | under you, so build your following by building your |
| When you are too close to an idea or project, you | | | | followers. Create a process that is successful, |
| may lose the objectivity that allows you to see | | | | repeatable, and teachable. |
| when something will or is going wrong. Step back | | | | Building a business takes time- give yourself three to |
| from it and try to see it with new eyes to verify | | | | six months of honest effort then step back and |
| you are on the right path or ask someone else to | | | | evaluate the path you are on. When landing a plane, |
| review it and give their opinion. | | | | pilots are taught to not look at where you are going |
| - "Some people walk in the rain... others just get | | | | to touch down, but at the far end of the runway. By |
| wet..."- Roger Miller. No matter what type of business | | | | keeping the big picture in sight and maintaining your |
| you own, treat it like a business. Your business | | | | perspective, you can see what is ahead and adjust |
| mindset is a tool that must be honed for success. If | | | | accordingly. |
| you own a home based business, put the hours into | | | | |