Paint - The Forgotten Energy Saver

Like it or not, we are living in a world gone "green."living in a house of mirrors.
Carbon footprint, glacial melting, carbon offsets, allOnce upon a time I decided to paint my bathroom
buzzwords that would have generated a blank staresky blue. It was a tiny bathroom in a 100-year-old
from the average American as recently as ten yearsapartment building. A tropical themed shower curtain
ago. Bob Dylan said it best, the times, they are aand a few sea shells later and my room had morphed
changing. Today green lingo has become indeliblyinto a seaside resort. Every shower was a mini
ingrained into our collective vernacular; but no mattervacation to Cozumel. The point being, color can have
where you stand on the issue of global warminga psychological effect on our moods and behaviors.
there is a shade green that we can all agree on, thatColors such as red, orange and yellow may make us
is the color of the good old fashioned greenback. Youfeel warmer than we are. If we feel warm we may
may not know it, but there are a number ofbe less inclined to turn up the thermostat (take heed
surprising ways that the right paint job can save cashMinnesotans). If you're living a warmer climate pick a
and energy.color that gives you a cooler feel to lessen your use
Colorof the air conditioner.
One of the big topics lately is painting your roofInsulation
white. Steven Chu, the US Secretary of Energy hasBefore your home is painted, you can take several
said that making roofs white or light colored wouldsteps toward improving the energy efficiency of
help reduce global warming by conserving energy andyour home. Windows, interior moldings and exterior
reflecting sunlight back into space. Steven stated thattrim can all be caulked to help prevent air and other
this simple act of painting your roof white can reduceelements from invading your home.
your electricity consumption by 10-15%. This canThere are also a variety of products such as
cause you to run your air conditioner less in theSherwin-Williams E-Barrier Reflective Coating which
Summer and actually helps trap heat in the house inare designed to reduce your energy bill. E-Barrier is
the Winter. Steven even went so far as to say thatformulated with microscopic metal particles that,
if all of the roofs were painted white, this would bewhen used to coat the underside of attics and roof
the equivalent of taking all of the worlds cars off thedeckings, can reflect energy from the sun in the
roads for 11 years. That's pretty significant.summer keeping your home cool and trap the energy
Interior paint colors can make a big difference as well.from your heating system in the winter keeping your
Scientifically speaking (in a really dumbed down way),home warm.
the lighter the color of paint the more light that willThe next wave of energy efficiency may come
be reflected by that paint. A light colored paint willfrom cutting edge ceramic based additives produced
accentuate the rooms natural lighting making theby companies such as Insuladd and Hy-Tech. These
room appear bigger and brighter. This in turn willadditives can be mixed with paint and are purported
decrease the need for artificial lighting therebyto cut energy costs dramatically. These additives are
lowering the amount of electricity you consume.based on technology designed by NASA to protect
Finishes also can help reflect light. The glossier thespace shuttle tiles. Though, not yet used on a
finish, the more light that will be reflected, but bemainstream scale, these additives may be the future
cautious, too much gloss and you may feel like you'reof energy efficient paints.