Opening Your Speech

Imagine yourself at mission control; 10, 9, 8, 7, 6, 5,4. Occasion. Comment on the occasion - especially if
4, 3, 2, 1 - Speak!it is an anniversary or awards night. "To speak to you
When the space shuttle blasts off - those first fewon your 10th annual awards dinner is an honour." Or
seconds of lift are critical. It comprises a small portionuncover some information about the group that
of the total journey, yet if someone errors - theyoutsiders would not normally know. "Happy Birthday
crash and burn. The beginning of your speech is muchto your founding president." This takes a little
the same. If you error in the opening your speech willresearch - and is worth it.
crash and burn.3. Prop or visual. Catch their attention and set the
The mission of your opening is to 1. Grab theirmood with a funny hat, uniform, or stuffed bear.
interest; 2. Establish rapport; 3. Introduce your topic.Samuel Clemens (Mark Twain), would blow a cloud of
Here are 10 techniques you can use to launch yoursmoke on stage before he made his entrance. It
successful speech.always got a laugh. You might roll a ball across the
10. Startling statement. Use a strong attentionstage or play with a yo-yo. What you do before you
grabbing statement - with facts, statistics or unusualspeak can be powerful.
information. "The greatest fear is to speak in public.2. Previous speaker. Pick up on something a previous
The second greatest fear is to die."speaker said or did - especially if that was the
9. Suspense/ Surprise. Start with a suspense-buildingpresident or chairman of the board. Build on what
sentence or take them in one direction - then hitthey said. It shows that you listened and gives you
them with surprise. "It was a dark and stormy night -more credibility if you agree with the boss. Before
it was my wedding night."you speak ask a participant, "What was the funniest
8. Story/Anecdote. Tell a short story. Begin yourthing that happened so far?" Try to build on this to
story with the word imagine. It is an engaging word.get a laugh. Comedians call this technique a call back.
"Imagine that we could travel back in time to witness1. Engage the audience. Ask a question that requires
the Wright brothers at Kitty Hawk."the audience to answer, or one that is sure to make
7. Quotation. When you use a quotation you tap intothem laugh. "How many of the women in the
the credibility and power of the person who statedaudience have had an affair with Bill Clinton? - - How
those words. "I have a dream, cried out Martinmany of the men?"
Luther King Jr." Quote from people well known andBonus tips:o Don't start with "My topic is..." or "Today
well liked by your audience.I am going to talk about..." Both of these are boring.o
6. Challenging Question. Questions are alwaysNever start with an apology. "I'm sorry we are
powerful and engaging. This could be a rhetoricalrunning late." "I'm sorry the president couldn't be
question. "Are you ready for the millennium? Whenhere." "I'm sorry about the meal."o Once you take
the clock ticks over to January 1, 2000, will planes beyour position on stage, enjoy a long pause before
falling and computers crashing?"you speak. Silently count "1 Mississippi, 2 Mississippi".o
5. Compliment the audience. Be sincere - don't say,Smile as you first look around the audience. Look like
"You are the most beautiful audience I have everyou are happy to be there even if you don't feel
seen." Instead say something that impressed youthat way.o Get them to laugh early. You'll feel better
about the group, 'I am very impressed with theand they will decide to like you sooner.
hospitality shown to me by you today. This lives upWe return to Mission Control.
to the reputation I have heard about your10, 9, 8, 7, 6, 5, 4, 3, 2, 1 - Close - and that's another
community work.'story.