Monogram Models - Comparison With Others

Airplane model kits market has always been aare in the middle range of quality approaching but not
crowded one with so many manufacturers present.surpassing its rival Revell of Germany.
Even today there is huge number of players trying toHeller is a French kits manufacturer founded in 1957
sell their products on the world market. Most notableand as of 1986 member of the Humbrol group
producers are Revell-Monogram, Revell, Italeri, Airfix,together with Airfix. In 2005, Heller was the subject
Heller, Testors and Minicraft.of a management buy-out but the following year the
During 60's Monogram and Revell were the main rivalscompany went into administration. For many years
producing airplane models. However in 1986 bothAirfix models were produced in France alongside with
companies have been acquired by Odyssey PartnersHeller models which mean that they are of the similar
of New York and were merged together. In 2006quality as Airfix and inline with Revell line of
German subsidiary separated from Revell-MonogramRevell-Monogram company.
and established a new company with revenues evenMinicraft Models is manufacturer of plastic kits based
slightly surpassing the ones of the parental company.in Illinois, USA. Although Minicraft on some editions has
In 2007 Hobicco Inc. has acquired Monogram-Revella quite bad reputation for poor molding, bad fit and a
LCC company. Some of the new models of Revellbad correlation with the original they have started to
from Germany are known for its high quality but stillimprove with their latest molds. On the other hand
not same as that of Monogram models since todayMinicraft decal sheets are of exquisite quality. Overall
Monogram brand is used for high quality models lineRevell quality is higher while Monogram models
called Pro Modeller Kits.represent a quality benchmark.
Remaining eminent model manufacturers are listed inTestor was founded in 1929 and started producing
the article bellow.hobbyist model cement in 1936 and in 1945 it started
Italeri is Italian producer of various plastic model kits.balsa models production. During 70's Testor has
Overall impression of Italeri model kits is that theyadded to its portfolio brands like IMC and Italeri.
are representing mid range quality, but to note is thatTestor has long tradition of high quality products and
their newer kits are constantly improving.is rated slightly bellow today Monogram model kits.
Nevertheless Monogram models are better ranged inOverall we can say that airplane models quality, due
quality then Italeri.to improved molds tooling, has been constantly
Airfix is large British plastic kits producer which wasimproving, but even so, Monogram models have
founded in 1939 and owned by Humbrol as of 1986remained synonym for high quality models.
until 2006 and is today owned by Hornby. These kits