| Writing a business plan for a franchised
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| | Initial In Depth Marketing BlitzThere is
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| outlet of a larger company to get funding
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| | a $20,000 franchise fee for joining The
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| or find investors is difficult because
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| | Car Wash Guys team that is also provided
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| the franchisor already has a plan which
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| | for in the $65,380 cost.Our target market
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| is working, but until you are privy to it
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| | is anyone owning a dirty car. Our other
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| upon purchase you actually know
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| | markets are:· Aircraft Washing· Boat
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| relatively few details. The franchisor
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| | Washing· Fleet Washing· Graffiti
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| must keep this information proprietary to
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| | Removal· Concrete Cleaning· Industrial
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| insure competitors do not steal the
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| | High Pressure WashingWe will charge $5.00
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| information, but the franchise buyer
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| | for a basic exterior wash, $10.00 for an
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| needs the information to prepare a
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| | in and out and $37.50 for a mini-detail
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| business plan to get a loan from a bank.
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| | on cars. Most of our customers will be
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| Thus a catch 22 exists and is further
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| | office workers. Fifteen percent of our
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| exacerbated by the fact there are laws
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| | business will be small and medium sized
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| against some types of disclosures, which
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| | fleets with five to one hundred cars,
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| many franchisors due to the litigious
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| | trucks, vans, etc. Twenty percent of our
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| nature of franchising do not wish to
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| | business will be industrial type
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| disclose based on advice from their
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| | cleaning.We will market with other local
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| attorneys. So what do you do? Well, you
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| | businesses in a co-op situation. Other
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| do the best you can using the UFOC,
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| | marketing will be by doing car wash
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| uniform franchise offering circular or
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| | fundraisers for kids groups.Our car wash
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| ask the franchisor to send in a business
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| | crews will wear matching yellow uniforms.
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| plan directly to your banker who, signs a
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| | They will be clean cut, well spoken,
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| waiver of non-disclosure and you cannot
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| | knowledgeable and friendly.We will
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| see it until purchase.Yet if you are
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| | purchase our products from the franchisor
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| seeking private investors they will want
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| | via modem and credit cards for next day
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| to see a business plan and therefore you
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| | U.P.S. delivery.We plan to eventually
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| will have to try to put one together. I
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| | expand to up to five mobile car wash
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| have bought 12 books on how to write a
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| | trucks, each averaging $6,000-$8,000 of
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| business plan with hundreds of complete
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| | gross revenue per month, in the next five
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| business plans inside; none of the
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| | years. Our royalties to the franchisor
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| samples have anything to do with a
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| | will be $35.00 per day times 21 working
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| franchised business. So, below please
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| | days per month ($735.00 per month). Each
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| find a sample of an executive summary,
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| | additional truck will pay $20.00 per day
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| which is the most important part of any
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| | royalties or $420.00 per month. Car Wash
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| business plan and probably for the most
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| | Guys International, Inc. will provide
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| part all a banker will read. Some
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| | the following on going support:·Training
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| entrepreneurs accuse bankers of not being
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| | of Managers for Each Truck·Regional
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| able to read and I am in that group. I
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| | Directors for Trouble Shooting·Spare
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| recommend you read this and use it as a
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| | Trucks in Case of Break Downs·Combating
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| model to develop your own executive
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| | Competition (Intensive
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| summary for your franchised business
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| | Program)·Assistance in Community Support
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| outlet business plan. This particular
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| | Events·Free Advise (On Any Operational
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| example was written for a mobile car wash
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| | Matters)·Updating of Manuals and
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| franchise outlet, but serves as a fairly
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| | Computer Programs·Periodic
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| good example for you.- - - - - - - - - -
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| | Newsletter·Upkeep on Major Contract
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| - - - - -The Car Wash Guys of Fairfax,
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| | Bidder's Lists·Sales Leads (From Their
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| VA is an owner/operator service firm.
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| | Direct Mail Program)·Compilation of
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| This will be a franchised business of Car
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| | Financial Reports·Assistance in Finding
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| Wash Guys International, Inc. This
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| | Funding for Additional Mobile Car Wash
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| sole-proprietorship company is in the
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| | Trucks and Personal Items (Homes, Cars,
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| mobile car wash business.Our mission is
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| | Etc.)There are a couple of small time
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| to achieve a minimum of 2.5% and a
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| | mobile detailers operating in our
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| maximum of 10% market penetration while
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| | exclusive territory. Our service,
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| simultaneously uniting the entire
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| | quality and price are much more
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| community. To reach this goal we will
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| | attractive to our target market. Our
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| use unique local and regional marketing
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| | operating methods are far superior to
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| tools provided by our franchisor who has
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| | that of our current competition.
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| much experience in this field.Our
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| | Generally all of the competition listed
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| franchisor has over twenty years of
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| | in the yellow pages as well as those
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| experience in the mobile washing
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| | we've talked with and observed admit that
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| industry. We will purchase from Car Wash
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| | they have only been in the business a
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| Guys International, Inc. a turnkey
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| | couple of years are not planning on
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| business for $65,380. This purchase will
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| | making it a career. Further observations
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| include:· Truck With Custom Built Truck
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| | indicate that there is far more than
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| Body· Portable Car Washing Equipment·
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| | enough business for everyone.Our
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| Computer, Printer, Business Software·
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| | long-term goal is to wash cars for one
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| List Of Clientele, Route and Customer
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| | out of every ten owners in our town. Ten
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| Base· Down Payment of Liability
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| | percent market penetration can be
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| Insurance· Down Payment of Medical and
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| | achieved if we follow our franchisor's
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| Health Insurance· Licensing and Training
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| | system perfectly. We want to be the #1
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| (80 Hours Total)· Complete Operations
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| | franchise in the entire system. We plan
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| Guide Loaned For Franchise Term·
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| | on renewing our Franchise Agreement every
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| Start-Up Supplies (Wax, Soap, Etc.)·
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| | five years at no charge to us. We will
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| Portable Cellular Phone With Credit Card
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| | remain in good standing with our
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| Machine· Uniform Supply for an Entire
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| | franchisor and follow their proven
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| Crew· Personal Planner with Computer
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| | methods of operations in order to do
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| Software Backup· Exclusive Territory·
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| | this.
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